WINDOWS & MERCHANDISING

Lancôme
La vie est belle

Lancôme wanted a material to embody it’s new fragrance ‘La Vie est Belle’ that could be used in all forms of advertising and merchandising.
We chose our Snow fabric as a base and engineered a bespoke custom variant for them.
Our goal was to bring out the expressions of lightness, freedom, and happiness associated with the perfume through the material.
This project is ongoing with Lancôme and whenever the product is presented globally, the Custom Snow fabric instills the fragrance’s DNA.

WINDOWS & MERCHANDISING

Anne Fontaine
Dentelle

The Anne Fontaine SS14 collection featured broderie anglaise, lace, and guipure.
Taking inspiration from these themes, we created modular abstract matrixes of cut-out forms that reflected the lightness in the materials of the collection.
The 5 modules were combined in different ways in each of the windows making each presentaion unique, whilst emphasising the delicate nature of the collection.